Discover · Create · Publish · Manage

Everything your brand posts, from first idea to last reply

SparkSocial learns how your brand talks, finds what is worth saying, writes the posts and video, fills your calendar, publishes to your connected accounts and drafts the replies that come back. You approve each step — it does the legwork.

No credit card required.

Built for businesses that need to stay relevant every week

Placeholder marks — replace with customer logos once they're agreed.

The real workload

Running a brand's social media is six jobs, not one

Deciding what to say. Making it. Getting it out on time. Answering what comes back. Knowing whether any of it worked. Most teams are doing all of it at once, under time pressure, in six different tabs.

Without SparkSocial

  1. Trend overloadSix tabs open, nothing decided
  2. No way to filterIs this even about us?
  3. GuessworkPick something and hope
  4. Blank calendarMonday arrives with nothing queued
  5. Posting goes quietThree weeks on, two posts out

With SparkSocial

  1. DiscoverConversations pulled from eight sources
  2. UnderstandScored for momentum and brand fit
  3. CreateA draft built from the trend, in your voice
  4. PlanPlaced on a calendar you can see
  5. PublishOut to your connected accounts

Before anything else

It learns your brand first

Give SparkSocial your website and answer a few questions. It reads what you sell, who you sell to and how you talk, and keeps that as the brief behind every draft it writes.

  • Reads your site and plays back what it understood, for you to correct
  • Your voice, your offer, your call to action — used word for word
  • Banned phrases and required disclaimers that drafts have to respect
  • A separate brand brain per client, never mixed together
Voice Offer Audience Objective Compliance

How it works

One workspace for the whole job

Five stages, from understanding your brand to managing the accounts you publish from. You can stop, edit or override at any one of them.

We watch the places your market actually talks

SparkSocial pulls signals from the sources businesses already scan by hand — and keeps watching them so you don't have to.

  • Eight supported sources, checked continuously
  • Filtered to your topics and keywords, not a global top-ten
  • Every signal keeps a link back to where it came from
  • X
  • Reddit
  • YouTube
  • TikTok
  • Google Trends
  • Hacker News
  • Product Hunt
  • Pinterest

Your material

A library that knows what it has

Photos, clips, logos and documents in one place — tagged by what they are, so a post can ask for “a shot of the work” and get one. It also tracks what you are missing.

Work
Install, Oct batch
12 clipsCleared
Brand kit
Logo & colours
4 filesCleared
Proof
Before / after
8 imagesRights pending
Gap
Team on camera
Unlocks 6 formats

Rights are tracked, not assumed

Every asset carries whether you have permission to use it, and anything unresolved stays out of a published post.

Rights pending → excluded from publishing

The same photo twice is a tell

A cooldown stops an asset being reused too soon, which is the fastest way an account starts looking automated.

Recently used → held back

Gaps become a shot list

When a format needs material you do not have, SparkSocial says so — and can turn it into something you can actually film.

Missing → capture brief

The capture loop

When it needs footage, it asks — on WhatsApp

Most small businesses have no media team and no time. So instead of waiting for a shoot, SparkSocial sends a short shot list to your phone. You film it in a few minutes, send it back, and it does the editing.

  • A brief written for a phone camera, not a film crew
  • Send clips straight back in the same chat
  • Cut, captioned and branded for you
  • If a clip will not work, it says so and asks again

Sending on a real WhatsApp number depends on business verification with Meta.

Try it

From a trend to a finished draft in a few seconds

Press the button. This is a demonstration of the flow, not a live model.

The trend
Reddit · X

Small businesses are adopting AI customer support

Brand relevance94%
Ready when you are

Your generated draft will appear here.

Campaigns

Tie the content to what the business actually wants

A campaign gives a run of posts a goal, a window and a set of channels — so you can tell afterwards whether it did anything.

  • Set the objective and the channels once
  • SparkSocial plans a mix across the window
  • Trends that fit the campaign surface against it
Start for free

Comments and DMs

Publishing is half of it. Replying is the other half.

SparkSocial reads what comes back, sorts it, and drafts replies in your voice. The ones worth money get flagged rather than buried.

  • Sorted by what it is — a question, a complaint, a buying signal
  • Replies drafted for you to approve, never sent blind
  • Anything sensitive escalates to a person instead of being answered
  • A genuine enquiry becomes a lead you can follow up

You choose how far it goes — from watching only, up to drafting every reply.

Analytics that change something

What worked feeds back into what gets made

Most tools show you a chart and stop. SparkSocial takes the result and adjusts the mix it plans next month — and tells you what it changed.

  1. 01

    Publish

    Posts go out with what they were about and why they were chosen.

  2. 02

    Measure

    Reach, engagement and click-throughs come back per post and per campaign.

  3. 03

    Reweight

    Formats that earned attention get more of next month’s slots.

  4. 04

    Explain

    It says what it shifted and on what evidence — and you can freeze it.

Learning can be switched off entirely if you would rather the mix stayed where you put it.

Why SparkSocial

Same week's work, without the tab-hopping

The usual way

  1. Search around manually
  2. Open six sites and a spreadsheet
  3. Guess what's relevant
  4. Think of an idea
  5. Write it from scratch
  6. Schedule somewhere else

With SparkSocial

  1. Discover
  2. Analyse
  3. Create
  4. Plan
  5. Publish

One workspace, one record of what you decided and why.

Pricing

Plans for a brand, a growing team, or an agency

Prices below are placeholders and are here to show the plan structure — replace them before launch.

  • Starter

    For an individual or a single small business

    [PRICE]/month

    • One brand workspace
    • Trend discovery across supported sources
    • AI drafts with review before publishing
    • Content calendar
    • Connect supported social accounts
    Start for free
  • Most complete for a growing team

    Growth

    For brands posting consistently across channels

    [PRICE]/month

    • Everything in Starter
    • Campaigns tied to business goals
    • Team roles and approval steps
    • Higher content and publishing limits
    • Brand voice and guardrail controls
    Start for free
  • Agency

    For teams running several brands at once

    [PRICE]/month

    • Everything in Growth
    • Multiple client workspaces, kept separate
    • Per-client roles and permissions
    • Cross-client overview
    • Priority support
    Talk to us

Plan contents shown are indicative. Confirm limits and inclusions before publishing this page.

Customer stories

Coming soon

We'd rather leave this empty than fill it with words nobody said. Real stories go here as soon as we have them.

  • [ CUSTOMER STORY ]

    Quote, name, role and company.

  • [ CUSTOMER STORY ]

    Quote, name, role and company.

  • [ CUSTOMER STORY ]

    Quote, name, role and company.

FAQ

Questions worth asking first

Give your brand one place to be good at this

Know what to say, make it properly, publish it on time, and answer what comes back — without it taking your whole week.

No credit card required.